Thursday, March 4, 2010

Opposite ends of the spectrum

The Catholic News Service does a pretty good job with it's Facebook page in raising the issue of how the Church should respond to the Pope's call for priests to use social media. Here's a blog they've cited a couple times in which a priest who has been out in front of the curve shares what he's learned.

It's a good start, and it's good to see Catholic laity like Matthew Warner struggling with how to do more by studying the data (he uses Erik Qualman's excellent Socialnomics video here.

Certainly on the Protestant side, there are some pretty big players doing well by social media. I stopped typing that sentence so I could share Purpose Driven's daily devotional on my FB profile.

But these are churches that existed pre-social media looking to adopt new technology. I think the other end of the spectrum isn't theological or doctrinal but organizational: new churches that are starting now are building to greater or lesser extents around social media as a foundational building block. My friend Andy Fernandez's I Am Ministries may be a good example of that. He's in the process of building a "church without walls" with a house church structure that dates back to the earliest collections of believers, but he also has an active and engaging website, a Twitter feed and a Facebook feed to engage his members through their days.

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